With the tourist season on the island still not finished, strategies for next year are already being planned.  From here at Ibiza-Click we’ve always believed that innovation and tourism have to go hand in hand and our opinion would appear to be shared at the main tourist fairs.  Both at the World Travel Market (WTM) fair and at FITUR new innovative approaches are being examined for the sector.

The World Travel Market fair is being held in London from the 10^th to the 13^th of November with sponsorship from Eye for Travel, holding conferences on technology directed at tourism: Mobile telephones and laptops on travels, Forum of the leaders in Online Tourism and Evolution of Online Tourism.  And to make things easier, the WTM has made a guide to the fair via mobile phone available to all visitors which can be downloaded for free.

Meanwhile, another novelty has been announced by the organisers of the 29^th edition of FITUR (from the 28^th of January to the 1^st of February 2009), which will be the Search Marketing Expo Travel (SMX) organised by OME Events, in which the subject of specialised search engines directed towards the tourist industry will be explored and which aims to give a touch of innovation and future projection to the development of the sector.

The tourist sector in Ibiza has the opportunity to meet the international tourism agents face to face in one space over a period of several days, to try to ideate the opportunity to create new agreements and contracts; to contact with a wide range of clients from the different levels of the tourist industry; to know any novelties and new incorporations within the sector; to create and make known the latest tendencies and offers that the operators will be working with during the forthcoming season…

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